What Is E-commerce?
E-commerce encompasses transactions carried out through digital means. Its operation connects product information, payment, delivery, and customer service, depending on the business model.
Through a virtual network, customers can access different categories of services and products at any time and from anywhere. The importance of this type of commerce lies in the fact that companies incorporate it into their business strategies because of its effectiveness.
Basically, it refers to the processes of selling and buying products and services through electronic channels, especially internet websites, apps, and social media.
Also, to explain it from a more informal point of view, we can see it as a process in which two or more people reach a commercial agreement (specifically a purchase or sale) through digital or electronic channels.
Although it may seem similar to the first definition, this last one makes it clear that to sell electronically you do not need to create a large online store and be an established brand on the internet, since anyone can do it through a simple post on their social media or by using an external platform.
